SPY Optics Unveils New Happy Lens Technology

Spy Optics happy lensSPY Optics is best known for pushing the limits of lens technology. The brand was started by a group of guys who surfed, snowboarded and skied, they road bikes, motorcycles and drove cars. They were fast moving individuals who lived for an adrenaline rush. When you’re that active, you need eyewear protection that can keep up with the lifestyle you lead. That is exactly what SPY Optics set out to do. Their patented Continue reading

Freestyle Watches Previews Spring Line on Krush

Freestyle WatchesSince 1981 Freestyle Watches has been the leader in timepieces for outdoor sports enthusiasts. Freestyle explains “We don’t just make watches, we create performance time pieces for those that choose to get out and do, for those that enjoy the outdoors and the active sport lifestyle.” Freestyle Watches was born out of the necessity for a performance watch that didn’t sacrifice style for function. These watches were and still are Continue reading

Rusty Boardshorts on Krush

Rusty BoardshortsRusty, founded in 1985, was named after its founder Rusty Preisendorfer, a California surfer boy. Preisendorfer worked for quite some time shaping boards as a side-job before he gained the reputation to start his own business. His experience at his first job provided him with the right skills and knowledge to go big on his own. His shaping skills had his boards in high demand and had “Rusty” successfully off on the right foot. He used his t-shirt designing knowledge acquired at his first job to create his own line of clothing for Rusty. The clothing line was a hit and sent his career skyrocketing. Today Rusty is Continue reading

Rip Curl Swimwear Gets HOT on Krush

Rip Curl SwimwearRip Curl is considered  “The Ultimate Surf Company”. With the stats to prove it, Rip Curl has led the surfing wetsuit market for decades. The company started out solely producing surfboards and it wasn’t until after a full year in business that owners Doug Warbrick and Brian Singer began manufacturing wetsuits. It was in a small house with one sewing machine where they began and on top of the wetsuit marketing world where they landed. With their constant strides to improve the functions and technology of their already successful wetsuits, it makes it almost impossible for other companies to compete. Rip Curl to this day is based out of Australia and that’s why it’s no surprise that Continue reading